About us

About Confiance Trading Limited

An international trading and sourcing company connecting buyers worldwide with verified manufacturers in Asia since 2007.

Who we are

An established Hong Kong trading company with on-the-ground presence in Korea.

Confiance Trading Limited is a Hong Kong-registered international trading company. We operate from our headquarters in Sheung Wan, Hong Kong, with a representative office in Seoul, Korea. For more than 18 years we have specialized in connecting buyers in the Middle East, CIS and global markets with verified manufacturers across China.

We are writing to formally notify you of significant updates to our corporate identity and operational details. Please update your records effective immediately to ensure the continuity of our business relationship and the successful processing of all future financial transactions.

CORPORATE IDENTITY & REGISTRATION CHANGES

Please be advised of the following statutory alterations:

New Company Name: Confiance Trading Limited (formerly SMF Trading Limited)

New Registered Office: Unit 1701-1702, 17/F, 135 Bonham Strand Trade Centre, Sheung Wan, Hong Kong

Current website: confiance-trade.com

Previous version: smftradinghk.com

What we stand for

Accountability

One responsible partner from sourcing to delivery — no anonymous chains, no hidden subcontractors.

Verified supply

We work only with manufacturers we have personally vetted and continue to monitor.

Trade discipline

Clear documentation, agreed incoterms, transparent banking — built for institutional counterparties.

Long-term view

We build repeat relationships with both suppliers and clients rather than chase one-off deals.

Key facts

Founded: 2007
Headquarters: Hong Kong (SAR, China)
Representative office: Seoul, Korea
Markets served: Asia, Middle East, CIS and global
Primary sourcing region: Mainland China